Digital technologies are rapidly transforming human expression, creativity, communication, social interaction, research, education, and political and economic structures. With broad expertise in technology and communication, USC has the potential to revolutionize the way students are educated; spark a new era of creativity, ideas, and innovation; and dramatically impact the ways in which knowledge and information are created and shared with the world.
The Campaign will fortify USC’s national leadership position in both the advancement of communication and digital technology and our understanding of what these changes mean for each of us as individuals and as a society. At the USC Annenberg School for Communication & Journalism, experts are seeking to understand the impacts of digital technology on all aspects of society and exploring novel ways of harnessing its power. Faculty at the USC Viterbi School of Engineering are advancing the software and hardware framework to create immersive environments in which people can interact, communicate, and collaborate naturally in a shared virtual space. The breadth and depth of the USC School of Cinematic Arts enables students to explore the power and potential of film, television, and new media through both scholarship and creative work. Professors at the USC Gould School of Law are investigating Internet law, intellectual property, and digital rights management. Faculty and students at the USC Roski School of Art and Design are blazing a trail in the creation of new art platforms, while programs such as USC Hybrid High School— the first charter school of its kind and based at the USC Rossier School of Education—have the potential to transform secondary school education through innovative applications of technology by staying open seven days a week, 10 hours a day, and 50 weeks a year to accommodate students with family and job responsibilities.
The Campaign will provide vital funding for intensifying USC’s focus on the intersection of technology and communication. We will build on unique assets such as the USC Center for High-Performance Computing and Communications, the USC Institute for Multimedia Literacy, the USC Digital Repository, the USC Shoah Foundation Institute, and the USC Integrated Media Systems Center, the nation’s first national multimedia research center.
USC’s interdisciplinary initiatives will shape new digital media technologies and environments and the application of these technologies in entertainment, government, law, health care, and more. In the process, we will further distinguish USC as an international destination for innovative technology and communication education, research, and expression.